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</script></div><h3 class="day-24h-sec dark">12:32:36</h3></div></div></div><div class="top_nav-content_wrapper"><div class="top_nav-content"><h3 class="h3 hidden">thomas Provost</h3></div></div><div class="top_nav-content_wrapper work"><div class="top_nav-content work"><h3 class="h3 grey">[ 002 ]</h3></div><div class="top_nav-content"><h1 class="large">LAS Art Foundation</h1></div><div class="top_nav-content work right"><h3 class="h3 grey right_align">brand identity<br>WeB DESIGN<br>motion design<br></h3></div></div><div class="top_nav-content_wrapper work mobile"><div class="top_nav-content"><h1 class="large">LAS Art Foundation</h1></div><div class="top_nav-work--infos"><div class="top_nav-content work"><h3 class="h3 grey">[ 001 ]</h3></div><div class="top_nav-content work right"><h3 class="h3 grey right_align">brand identity<br>WeB DESIGN<br>motion design<br></h3></div></div></div></div></div><div class="main_nav"><div class="main_nav-content"><div class="main_nav-bg" style="height: 70px;"></div><div class="main_nav--about" style="display: none; transform: translate3d(0px, 20px, 0px) scale3d(1, 1, 1) rotateX(0deg) rotateY(0deg) rotateZ(0deg) skew(0deg, 0deg); transform-style: preserve-3d;"><div class="about-content_wrapper fill"><div class="about-section _01" style="opacity: 0;"><h2 class="h2 intro">Thomas Provost is a brand & digital designer based in Amsterdam currently working at MoreSleep. He is specialised in crafting brand identities, alongside distinctive and functional digital experiences with always a dynamic touch of motion design.</h2></div><div class="about-section _02" style="opacity: 0;"><div class="about-section_title">services</div><h2>Visual Identity<br>Web Design<br>Motion Design<br>Typography<br>Art Direction<br>Webflow Development<br>Editorial Design<br>Packaging Design</h2></div></div><div class="about-content_wrapper"><div class="about-section _03" style="opacity: 0;"><div class="about-section_title">experience</div><h2>Numbered (2024 – Present)<br>MoreSleep (2020 – 2024)<br>Friends of Friends<br>Minale Design Strategy</h2></div><div class="about-section _04" style="opacity: 0;"><div class="about-section_title">connect</div><div class="about-link_wrapper"><a href="https://www.instagram.com/thmas.provost/" target="_blank" class="about-link w-inline-block"><h2 class="h2_symbol">●</h2><h2 class="h2_link">Instagram</h2></a><a href="https://twitter.com/thmasprvst" target="_blank" class="about-link w-inline-block"><h2 class="h2_symbol">●</h2><h2 class="h2_link">Twitter</h2></a><a href="https://www.are.na/thomas-provost/channels" target="_blank" class="about-link w-inline-block"><h2 class="h2_symbol">●</h2><h2 class="h2_link">Are.na</h2></a></div></div><div class="about-section _05" style="opacity: 0;"><div class="about-section_title">typefaces</div><div class="about-link_wrapper"><h2>Swiss 721</h2><h2>Geist Mono</h2></div></div></div></div><div class="main_nav--wrapper"><div class="nav_wrapper"><div class="nav_link-wrap"><a href="https://www.thomasprovost.com/#work" class="nav_link w-inline-block"><img src="./LAS Art Foundation_files/65c7ddbb5d8fbef4387caf34_work_icon.svg" loading="lazy" alt="" class="icon"><div>work</div></a></div><div class="nav_link-wrap centered"><div data-w-id="d7f2e090-94e2-459d-0824-29f4daa7a60b" class="nav_link--about"><img src="./LAS Art Foundation_files/65c658545cb7954a0b9ec692_close_icon.svg" loading="lazy" alt="" class="icon" style="transform: translate3d(20px, 0px, 0px) scale3d(1, 1, 1) rotateX(0deg) rotateY(0deg) rotateZ(180deg) skew(0deg, 0deg); transform-style: preserve-3d; opacity: 0;"><div class="about_nav-text" style="transform: translate3d(-20px, 0px, 0px) scale3d(1, 1, 1) rotateX(0deg) rotateY(0deg) rotateZ(0deg) skew(0deg, 0deg); transform-style: preserve-3d;">about</div></div></div><a data-w-id="d7f2e090-94e2-459d-0824-29f4daa7a60f" href="https://www.thomasprovost.com/" class="nav_link-wrap center w-inline-block"><div class="home_circle"><div data-is-ix2-target="1" class="circle-lottie--mobile" data-w-id="3129c278-edd5-5b39-8e01-87aa24e507f8" data-animation-type="lottie" data-src="https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/65e5c41cbaeed27605e6238b_Circle-Mobile-Lottie-Nav.json" data-loop="0" data-direction="1" data-autoplay="0" data-renderer="svg" data-duration="0" data-ix2-initial-state="0"><svg xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" viewBox="0 0 746 746" width="746" height="746" preserveAspectRatio="xMidYMid meet" style="width: 100%; height: 100%; transform: translate3d(0px, 0px, 0px); 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will-change: transform; transform: translate3d(0px, 0px, 0px) scale3d(1, 1, 1) rotateX(0deg) rotateY(0deg) rotateZ(0deg) skew(0deg, 0deg); transform-style: preserve-3d;" class="project_section"><div class="project_content"><div class="media_video"><div class="video_media w-embed"><div data-poster-url="" data-video-urls="https://65e213186dd3ca0652a01be4--moonlit-sorbet-0eb189.netlify.app/LAS%20Digital%20Posters%20Final%20Animation.mp4" data-autoplay="true" data-loop="true" data-wf-ignore="true" style="width: 100%; height: 100%;" class="w-background-video w-background-video-atom">
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        <source src="https://65e213186dd3ca0652a01be4--moonlit-sorbet-0eb189.netlify.app/LAS%20Digital%20Posters%20Final%20Animation.mp4" data-wf-ignore="true">
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</div></div><div data-poster-url="https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/65dc782cb4e5798707ac738e_LAS Digital Posters Final Animation-poster-00001.jpg" data-video-urls="https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/65dc782cb4e5798707ac738e_LAS Digital Posters Final Animation-transcode.mp4,https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/65dc782cb4e5798707ac738e_LAS Digital Posters Final Animation-transcode.webm" data-autoplay="true" data-loop="true" data-wf-ignore="true" class="video_media w-background-video w-background-video-atom"><video id="0331c908-4f70-60f1-94ae-fc7171fcaf1b-video" autoplay="" loop="" style="background-image:url("https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/65dc782cb4e5798707ac738e_LAS Digital Posters Final Animation-poster-00001.jpg")" muted="" playsinline="" data-wf-ignore="true" data-object-fit="cover"><source src="https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/65dc782cb4e5798707ac738e_LAS Digital Posters Final Animation-transcode.mp4" data-wf-ignore="true"><source src="https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/65dc782cb4e5798707ac738e_LAS Digital Posters Final Animation-transcode.webm" data-wf-ignore="true"></video></div></div></div><div class="work_intro"><div class="work_intro--content"><h1 class="intro">A detailed, dedicated brand observation and listening exercise. A new brand architecture and strategy. A visual identity transformation and a reimagined website.<br>‍<br>As a nomadic Berlin-based art foundation who collaborates with artists to create large-scale art experiences both online and offline, we highlighted their nature of empowerment for artists by centering the artists they work with onsite and adopting concise communication throughout their platforms. The aim was to reflect the LAS Art Foundation approach in their online presence: future-thinking, bold, flexible, and accessible.</h1><h1 class="intro mobile">A detailed, dedicated brand observation and listening exercise. A new brand architecture and strategy. A visual identity transformation and a reimagined website.</h1></div><div class="work_intro--credits"><div class="work_intro--credits wrapper"><div class="work_credits"><div class="work_credits--title"><h3 class="h3 grey">CLIENt</h3></div><div class="work_credits--content"><h3 class="h3">las art foundation</h3></div></div><div class="work_credits"><div class="work_credits--title"><h3 class="h3 grey">studio</h3></div><a href="https://www.moresleep.net/" target="_blank" class="work_credits--content w-inline-block"><h3 class="h3 link">moresleep</h3></a></div><div class="work_credits"><div class="work_credits--title"><h3 class="h3 grey">team</h3></div><div class="work_credits--content"><h3 class="h3">tim howard<br>sveta koliada<br>Cecilia Martin</h3></div></div><div class="work_credits"><div class="work_credits--title"><h3 class="h3 grey">role</h3></div><div class="work_credits--content"><h3 class="h3">lead designer</h3></div></div><div class="work_credits"><div class="work_credits--title"><h3 class="h3 grey">year</h3></div><div class="work_credits--content"><h3 class="h3">2023</h3></div></div><div class="work_credits"><div class="work_credits--title"><h3 class="h3 grey">typefaces</h3></div><div class="work_credits--content"><h3 class="h3">Diatype by <a href="https://abcdinamo.com/" target="_blank" class="url-link">dinamo</a><br>Oldschool Grotesk by <a href="https://kilotype.de/" target="_blank" class="url-link">kilo type</a></h3></div></div><a href="https://www.las-art.foundation/" target="_blank" class="work_credits--url w-inline-block"><div>live website</div><div class="icon_div-move-down" style="transform: translate3d(0px, 0px, 0px) scale3d(1, 1, 1) rotateX(0deg) rotateY(0deg) rotateZ(0deg) skew(0deg, 0deg); transform-style: preserve-3d;"><img src="./LAS Art Foundation_files/65dc7f18ff93c535b1f96798_top_right-arrow-dark.svg" loading="lazy" alt="" class="icon"></div></a></div></div></div><div class="project_content"><div class="media_video"><div class="video_media w-embed"><div data-poster-url="" data-video-urls="https://65e213186dd3ca0652a01be4--moonlit-sorbet-0eb189.netlify.app/LAS-Website-Video-Main-16x9.mp4" data-autoplay="true" data-loop="true" data-wf-ignore="true" style="width: 100%; height: 100%;" class="w-background-video w-background-video-atom">
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</script></div><h3 class="day-24h-sec">time</h3></div></div></div><div class="top_nav-content_wrapper"><div class="top_nav-content"><h3 class="h3 white">brand, digital & motion design</h3></div><div class="top_nav-content current_job"><h3 class="h3 white">currently at</h3><a href="https://numbered.com/" target="_blank" class="top-link w-inline-block"><h3 class="h3 white">↳ numbered</h3></a></div></div><div class="top_nav-content_wrapper"><div class="top_nav-content"><a href="mailto:contact@thomasprovost.com" class="top-link w-inline-block"><h3 class="h3 white">contact@thomasprovost.com</h3></a></div><div class="top_nav-content"><a href="https://www.instagram.com/thmas.provost/" target="_blank" class="top-link w-inline-block"><h3 class="h3 white">instagram</h3></a><h3 class="h3 comma white">,</h3><a href="https://twitter.com/thmasprvst" target="_blank" class="top-link w-inline-block"><h3 class="h3 white">twitter</h3></a><h3 class="h3 comma white">,</h3><a href="https://www.are.na/thomas-provost/channels" target="_blank" class="top-link w-inline-block"><h3 class="h3 white">are.na</h3></a></div></div></div></div><div class="footer_nav--work top"><div class="top_nav--infos footer top"><div class="top_nav-content_wrapper"><div class="top_nav-content work"><a href="https://www.thomasprovost.com/roots-management" class="previous_btn w-inline-block"><div class="icon_div"><img src="./LAS Art Foundation_files/65dcad4c22ea549dc684096b_left-arrow.svg" loading="lazy" alt="" class="icon"></div><h3 class="h3 white">PREVIOUS PROJECT</h3></a></div><div class="top_nav-content desktop"><a href="https://www.thomasprovost.com/#work" class="footer_btn w-inline-block"><h3 class="h3 white">[ VIEW ALL ]</h3></a></div><div class="top_nav-content work right no-padding"><a href="https://www.thomasprovost.com/bianca-chen" class="next_btn w-inline-block"><h3 class="h3 white">NEXT PROJECT</h3><div class="icon_div"><img src="./LAS Art Foundation_files/65dcad4c1e02fcb28259d5e1_right-arrow.svg" loading="lazy" alt="" class="icon"></div></a></div></div><div class="top_nav-content_wrapper mobile"><div class="top_nav-content"><a href="https://www.thomasprovost.com/" class="footer_btn w-inline-block"><h3 class="h3 white">[ VIEW ALL ]</h3></a></div></div></div></div><div class="footer_content"><nav id="btnPlay" class="footer_media"><div class="dark_overlay" style="background-color: rgba(0, 0, 0, 0.5);"></div><div data-poster-url="https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/660fc7d26f6b211ae21cee26_THOMAS SHOWREEL 2024 APRIL 5th - SHORTER opti_small-poster-00001.jpg" data-video-urls="https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/660fc7d26f6b211ae21cee26_THOMAS SHOWREEL 2024 APRIL 5th - SHORTER opti_small-transcode.mp4,https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/660fc7d26f6b211ae21cee26_THOMAS SHOWREEL 2024 APRIL 5th - SHORTER opti_small-transcode.webm" data-autoplay="true" data-loop="true" data-wf-ignore="true" class="work_media _16x9 w-background-video w-background-video-atom"><video id="918144f4-b640-f26c-29c3-b82e5e2a30cd-video" autoplay="" loop="" style="background-image:url("https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/660fc7d26f6b211ae21cee26_THOMAS SHOWREEL 2024 APRIL 5th - SHORTER opti_small-poster-00001.jpg")" muted="" playsinline="" data-wf-ignore="true" data-object-fit="cover"><source src="https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/660fc7d26f6b211ae21cee26_THOMAS SHOWREEL 2024 APRIL 5th - SHORTER opti_small-transcode.mp4" data-wf-ignore="true"><source src="https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/660fc7d26f6b211ae21cee26_THOMAS SHOWREEL 2024 APRIL 5th - SHORTER opti_small-transcode.webm" data-wf-ignore="true"></video></div><div class="footer_media--cta"><div class="footer_cta-div"><h3 class="bracket_left white" style="transform: translate3d(-7px, 0px, 0px) scale3d(1, 1, 1) rotateX(0deg) rotateY(0deg) rotateZ(0deg) skew(0deg, 0deg); 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transform-style: preserve-3d;"><div class="about-section _01" style="opacity: 0;"><h2 class="h2 intro">Thomas Provost is a brand & digital designer based in Amsterdam currently working at MoreSleep. He is specialised in crafting brand identities, alongside distinctive and functional digital experiences with always a dynamic touch of motion design.</h2></div></div><div class="main_nav--about" style="display: none; transform: translate3d(0px, 20px, 0px) scale3d(1, 1, 1) rotateX(0deg) rotateY(0deg) rotateZ(0deg) skew(0deg, 0deg); transform-style: preserve-3d;"><div class="about-content_wrapper fill"><div class="about-section _02" style="opacity: 0;"><div class="about-section_title">services</div><h2>Visual Identity<br>Web Design<br>Motion Design<br>Typography<br>Art Direction<br>Webflow Development<br>Editorial Design<br>Packaging Design</h2></div><div class="about-section _02" style="opacity: 0;"><div class="about-section_title">inquiries</div><a href="mailto:contact@thomasprovost.com" class="about-section _02 showreel w-inline-block" style="opacity: 0;"><h2>Email</h2><img src="./LAS Art Foundation_files/65c6588a68efec3db794ce90_top_right-arrow.svg" loading="lazy" alt="" class="icon"></a></div></div><div class="about-content_wrapper"><div class="about-section _03" style="opacity: 0;"><div class="about-section_title">experience</div><h2>Numbered (2024 – Present)<br>Freelance (2019 – Present)<br>MoreSleep (2020 – 2024)<br>Friends of Friends<br>Minale Design Strategy</h2></div><div class="about-section _04" style="opacity: 0;"><div class="about-section_title">connect</div><div class="about-link_wrapper"><a href="https://www.instagram.com/thmas.provost/" target="_blank" class="about-link w-inline-block"><h2 class="h2_symbol">●</h2><h2 class="h2_link">Instagram</h2></a><a href="https://twitter.com/thmasprvst" target="_blank" class="about-link w-inline-block"><h2 class="h2_symbol">●</h2><h2 class="h2_link">Twitter</h2></a><a href="https://www.are.na/thomas-provost/channels" target="_blank" class="about-link w-inline-block"><h2 class="h2_symbol">●</h2><h2 class="h2_link">Are.na</h2></a></div></div><div class="about-section _05" style="opacity: 0;"><div class="about-section_title">typefaces</div><div class="about-link_wrapper"><h2>Swiss 721</h2><h2>Geist Mono</h2></div></div></div></div></div><div class="main_nav--wrapper"><div class="nav_wrapper"><div class="nav_link-wrap"><a href="https://www.thomasprovost.com/#work" class="nav_link w-inline-block"><img src="./LAS Art Foundation_files/65c7ddbb5d8fbef4387caf34_work_icon.svg" loading="lazy" alt="" class="icon"><div>work</div></a></div><div data-w-id="7d9f8cc7-eee0-c3ba-103f-81fb2a3ad866" class="nav_link-wrap center"><div class="home_circle--home"><div class="circle"><div data-is-ix2-target="1" class="circle-lottie--mobile" data-w-id="605aaf74-4302-a706-da51-669eedfc2c19" data-animation-type="lottie" data-src="https://cdn.prod.website-files.com/65c5074d380afa8c0d0482af/65e5c41cbaeed27605e6238b_Circle-Mobile-Lottie-Nav.json" data-loop="0" data-direction="1" data-autoplay="0" data-renderer="svg" data-default-duration="2.0166666666666666" data-duration="0" data-ix2-initial-state="0"><svg xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" viewBox="0 0 746 746" width="746" height="746" preserveAspectRatio="xMidYMid meet" style="width: 100%; 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}
$("[data-lenis-start]").on("click", function () {
  lenis.start();
});
$("[data-lenis-stop]").on("click", function () {
  lenis.stop();
});
$("[data-lenis-toggle]").on("click", function () {
  $(this).toggleClass("stop-scroll");
  if ($(this).hasClass("stop-scroll")) {
    lenis.stop();
  } else {
    lenis.start();
  }
});
</script>

var Webflow = Webflow || [];
Webflow.push(function () {
    // DOMready has fired
    // May now use jQuery and Webflow API

var iframe = document.querySelector('iframe');
  var player = new Vimeo.Player(iframe);
  
  $('#btnPlay').click(function() {
    player.play();
    });
    
      $('#btnPause').click(function() {
    player.pause();
    });
    
});

</script></body><grammarly-desktop-integration data-grammarly-shadow-root="true"><template shadowrootmode="open"><style>
      div.grammarly-desktop-integration {
        position: absolute;
        width: 1px;
        height: 1px;
        padding: 0;
        margin: -1px;
        overflow: hidden;
        clip: rect(0, 0, 0, 0);
        white-space: nowrap;
        border: 0;
        -moz-user-select: none;
        -webkit-user-select: none;
        -ms-user-select:none;
        user-select:none;
      }

div.grammarly-desktop-integration:before {
        content: attr(data-content);
      }
    </style><div aria-label="grammarly-integration" role="group" tabindex="-1" class="grammarly-desktop-integration" data-content="{"mode":"full","isActive":true,"isUserDisabled":false}"></div></template></grammarly-desktop-integration></html>